We are always on the lookout for new sources of wedding inspiration and unique pieces for couple's to incorporate into their big day. We absolutely fell in love with New York illustrator and designer Meredith Wing from MooMooi and are thrilled to share the illustrations that she has created exclusively for Kisses & Cake!
Based out of both Australia and the United States, MooMooi has created illustrations for various companies, including Forevermark Diamonds, Marchesa, Grey Goose, Coach, and Soho House NYC.
We met with Meredith at her stylish Bondi studio to talk about her work and the possible options for couples interested in having their own personalised illustrations designed. Meredith's designs incredible wedding stationery which could be used for invitations, menus, signage, backdrops, bridal party gifts, or even as inspiration for your wedding gown! Take a look...
FEATURED: Kisses & Cake photoshoot with photographer Dan O'Brien from Next We Meet and interview with the stunning Meredith with her creative work.
Kisses & Cake Exclusive Illustrations
Tell us about the three pieces you've designed exclusively for Kisses & Cake.
Like all my pieces, these are whimsical and fun.
- “Golden Girl” shows a bride with a floral fascinator next to a glittery gold cake because … well who wouldn’t want that?! I went for metallic gold on my own for the big day.
- “Peony Party” features a bride wearing a peony skirt – I imagine this as a mini dress she has changed into to enjoy the after-party.
- “Cake Topper” the image of the girl sitting on a giant wedding cake, was inspired by a K&C post about art deco cakes featuring one by Olofson Design. I loved the dripping watercolour aspect and was inspired to give my own version a go.
How Moo Mooi Can Design For Your Wedding
How can couples incorporate your pieces into their weddings?
Save the dates, invitations, menus, thank you notes, bridesmaid gifts… the possibilities are endless. Couples can also draw inspiration from my illustrations. Perhaps a flower skirt someone sees on one my pieces will inspire a wedding dress selection – who knows!
How do you tailor each piece to each couple and wedding?
I consult with each bride or groom in depth before beginning any artwork so that I have a clear idea of the couple's vision, aesthetic, and overall goals for the piece. Then I ask for as much reference imagery as possible like photos of the bride and groom (if I am doing a portrait of them) and some of the couple's favourite MooMooi pieces. Pictures of the venue, dress, and other details are also important if these elements are going to be represented realistically.
In what format are the pieces available to couples?
Artworks are available digitally as high-resolution photographs or as original pieces (usually watercolours or pencil drawings). A photograph is appropriate for an illustration that uses living elements, such as flowers, is the format that I most commonly use. If the couple would like the original artwork instead, or in addition to the photograph, I can incorporate lasting elements such as feathers, beads, or even a swatch of the wedding dress into a 3D image. Mixed media images with 3D elements are then placed in a shadow box frame for depth and make a very special keepsake of the big day.
The Design Process
What is your working environment like?
Makeshift and personal! I work from a small studio in my home but often find myself bringing work outside onto the patio because it is lighter. Also, seeing fresh green vegetation is inspiring.
What kinds of materials do you use?
Fresh flowers lend a whimsical and ephemeral feel to my illustrations. Since I live in North Bondi, flowers come from the Bondi Flower Market on weekends and from local shops like Maggie May Flowers and ShopU. Ostrich features, sequins, pearls, netting and beads are also favourites.
What does the creation process look like?
Often I am just in the mood to do an illustration of a coquettish lady and then I think, “Ok now we need clothes!” And then sometimes I see a flower, an orchid, or a rose that’s really beautiful and think “I have to make something out of that.” I’ll lay it down on the paper, and I’ll stare at it. I’ll draw around it. I’ll move it aside if I need to, then move it back, and see how it fits. Sometimes I’m inspired by a fashion advertisement, a fashion blogger’s outfit on Instagram, a certain flower arrangement… inspiration comes from all different places. I experiment, then I re-visit with a fresh eye, and then I try to pare it down to what works the best. Trial and error and instinct.
more on the designer
Meredith has worked for Lacoste in Paris and contemporary designers in NYC, which deepened her love for fashion design. She draws from this love and her background in architecture and French studies to produce the graphic composition of her sketches.
She encourages couples to enjoy the wedding planning process, and she strives to illustrate the magical and fairytale elements of weddings.
Meredith started MooMooi when her and her husband were bored during a layover and had a little pack of Chiclet gum - an American product that comes in these perfect little squares. To be silly, she made a drawing and used the gum as a purse in the image. She posted this little “gum purse” to Instagram and people loved it. So then started working with found-objects drawings more often, simply because they are quirky and she felt happy making them!
To get in touch with Meredith for your wedding give us a buzz and we'll link you up or visit her Instagram page @moomooi!
As most of our brides know, we only like writing about (and working with) people we truly love and believe in their talent.
Next We Meet Photography is definitely one on our list. New and upcoming photographer Dan O'Brien has an eye for the extraordinary, the edgy and the uniquely urban.